One Audience, All Channels: Unifying Digital, Audio, and TV Targeting with Real World Data
By: Emilie Branch, Content Manager, Swoop/IPM.ai
Katie Carr, Swoop’s SVP of Sales sat down with...
Posts about
ML/AI
Connecting Brands with Patients: The New Standard for Precision Targeting
By: John Seaner, CMO, Swoop/IPM.ai
Tapping into higher quality audiences leads to greater script...
Sim Simeonov on the Role of ML & AI in Precision Healthcare Marketing
By: John Seaner, CMO, Swoop/IPM.ai
Artificial intelligence and machine learning have become the...