Ron Ellwell
  • eMail ron@swoop.com

Ron Ellwell

Chief Executive Officer and Founder

Ron leads a team charged with corporate strategy, product innovation and customer growth. He brings more than 20 years of executive experience in high-tech, online media and digital marketing. He was previously an Operating Partner at Bessemer Ventures and served on the Boards of several companies including including MFORMA, now owned by Electronic Arts, Enforta, now owned by ER Telecom and ReefEdge, now owned by Symantec; Chief Executive Officer of Goal.com, the world’s second largest online sports media company only behind ESPN that was acquired by Perform Media Group; and Chief Executive Officer of Octave Communications, a former leader in the design and manufacturing of voice and data infrastructure now owned by Plantronics.

Pharmaceutical companies have been constrained for years by antiquated thinking, processes and systems that produce the same general off-the-shelf patient segments. Swoop changes this by using ML and AI in conjunction with real world data to uncover precision, privacy-safe target segment of ideal patients that are higher in audience quality and drive increased script lift. Now pharmaceutical companies can effectively educate patients about disease states and the therapies that could effectively treat their conditions, as well as enable them to become active participants in their medical journey.

Ron holds a Bachelor of Economics and Political Science from Bucknell University.

Learn More About Swoop

Swoop Blog
Blog

Gain Perspective

Obtain insights about our latest offerings, new features and strategic partnerships, as well as recommendations to optimize Swoop's solutions.

Swoop Newsroom
Newsroom

Read the Latest

Discover the latest about Swoop's business and technology achievements by catching up on our press releases, media coverage and industry news.

Swoop FAQ
FAQ

Get Answers

Learn how the leading life sciences organizations are activating exclusive target audiences to drive optimal engagement and conversion.