Optimizing TV Engagement with Precise Patient Audiences
By: Emilie Branch, Senior Content Manager, Swoop
Posts about
Healthcare Marketing
Privacy and Data Ethics — What Healthcare Marketers Need to Know
By: Ron Elwell, CEO and Founder, Swoop
The Precision of Digital Marketing with the Reach of Addressable TV Advertising
By: Emilie Branch, Content Manager, Swoop
How to Use Privacy-Safe Data to Optimize Healthcare Marketing
Kurt Robinson, SVP of Business Development for Swoop sat down with Jeanette Geer, Sr. Director of...
Empowered Engagement: How Audience-Centric Strategies Drive Healthcare Marketing Success
By: Emilie Branch, Content Manager, Swoop
How ML/AI and RWD are Redefining TV Advertising for Pharma Marketers
By: Emilie Branch, Content Manager, Swoop
Uniting Fronts: How Aligning HCP and DTC Marketing Can Drive Rx Lift and Improve Patient Outcomes
By: Emilie Branch, Content Manager, Swoop
Erin Deruggiero, Chief Digital Officer at Swoop, sat...
Breaking Down Silos: Unifying HCP and DTC Marketing for Improved Outcomes
By: Emilie Branch, Content Manager, Swoop
TI Health Is Now Part of Swoop: Unify Your HCP and DTC Marketing
The integration elevates Swoop’s ability to reach, target and engage HCPs, enabling a better...
A New Measure of Success in 2023: Leveraging Audience as Currency
By: Kurt Robinson, Senior Vice President of Business Development, Swoop